Ch. 14 - Marketing Channels and Retailing

        Qatar Airline’s form utility that makes it desirable is the services that they provide that made them the best airline company in 2011 and 2012. They provide people with all what they will need to have a relaxing comfortable flight, good food, comfortable chairs and good service, also by giving them good deals when it comes to perishing a ticket, all of this increases the customer’s satisfaction. Qatar Airlines uses time utility and place utility by giving consumers good deal at the right time were tickets are usually expensive for example on holidays tickets prices gets really high but Qatar Airline like to give customers good deals at that time. They also make it essayer to purchase the ticket, you can purchase it online without having to go anywhere or do effort.